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4.17.2013

{Changing Our Focus}

It's been a while since I last posted & for good reason!  We are beyond SUPER busy! We never expected to be this busy but we are so beyond blessed to be able to do what we love!

When we started our business it was all about giving new life to old furniture.  I loved being able to find pieces of furniture that people tossed away & giving them a new purpose.  Then we developed our frame line.  We always had the expectations that we would do both because we loved doing both.   And then out of no where our frame business exploded.  We had over 50 orders at one time and now have 6 wholesale clients.  It's been such a blessing to our business and our family.  So we sat down and started looking at our investments.  We realized that we were spending so much time & money on finding & refinishing the furniture plus carrying pieces to our booth an hour away that it wasn't financially making sense anymore.   With that said we knew that we had to make a really tough decision.  From a business perspective, we knew that we had to focus on the area of our business that was getting the highest return - our frames!

This is our last month at our booth & it's bittersweet.  I truly love painting furniture & I will probably continue to do so for friends, family & myself but on a small scale.  It will be hard to not pick pieces up on a whim but for now it's the right thing.

Right now I'm literally hanging-on-by-a-thread and flying-by-the-seat-of-my-pants & I love every single minute of it.  We've learned a lot of lessons along the way & are thankful for our customers who are loyal & patient & supportive.  We know there is so much more to learn & we are ready for the journey!

There's so much more that we want to do with our business.  We definitely want to get a more specific look and that's where Bliss & Tell Branding Co comes into play.  We cannot wait to work with this amazing company once we get some ideas down & a more definite idea of what direction we are going in.  We have ideas for new frame designs, color schemes & so much more!

In the next few weeks our FB page will be changing along with our blog look.  We are excited about the changes & cannot wait to see what else is in store for Raised In Cotton!